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  • Writer's pictureTanya Kostetsky

Here’s just ONE haute content tip you can shift your focus on to make sure your content is working harder FOR YOU — not against you.

Updated: May 17

👉 Focus on creating EVERGREEN content.

That’s right, friend! Get your fingies ready to pump out some bomb-ass content like how-to guides, listicles, and educational blogs or posts. Evergreen content is content that remains relevant and valuable despite what’s trending. It’s gonna stand the test of time MUCH more than whatever audio is trending for Reels or TikTok right now.

By creating evergreen content, you can experience some pretty dope results like:

🌿Consistent traffic: Evergreen content continues to attract visitors long after it has been published, which means it can drive consistent traffic to your website or social media profiles. This can help increase your visibility and build your authority in your industry. 😎

🌿Increased engagement: Evergreen content is typically more engaging than time-sensitive content because it provides value regardless of when it's viewed. This can help increase engagement on your website or social media profiles, which can lead to more shares, comments, and likes — boooooyah!

🌿Improved SEO: Evergreen content is often optimized for search engines, which means it can help improve your website's search engine rankings over time. This will increase your visibility and drive more organic traffic to your website. 🚀

🌿Cost savings: You already know it’s all about the Benjamins, baby. 💸

Evergreen content is a cost-effective way to drive traffic and engagement because it continues to provide value over time. This means you don't have to constantly create new content to attract visitors to your website or social media profiles. A lazy content creator’s dream! Want someone to get the ball rolling on hard-hitting evergreen content topics that your audience will gobble right up? We can do that for ya!

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