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  • Writer's pictureTanya Kostetsky

What we mean when we keep telling you to “show up” — breaking down the jargon.

Updated: May 17

Sick of hearing folks tell you to “just keep showing up" on social media? We get it — it can be annoying to hear the same advice over and over again. But have you ever considered that repeat advice probably has some merit to it? 😅


Let’s talk about what it even means to “show up” on social media, anyway. Showing up on social media means more than just posting content. It's about creating a consistent and authentic presence that resonates with your audience. And, it's about building a community and establishing yourself as a thought leader in your industry.


Showing up doesn't mean you have to be perfect — it's about being real and relatable to your audience and sharing on-brand content that your target audience can’t get enough of. Things that are relevant, timely and helpful to them!


So how can you show up on social media?


Here are a few tips:

🤠Be consistent: Post regularly and at the same times each week so your audience knows when to expect your content.

🤠Be authentic: Share your personality and values with your audience to build a connection and establish trust.

🤠Be engaged: Respond to comments and messages and engage with your audience to foster a sense of community.


By showing up on social media, you can create a loyal following that will help grow your brand and your business like the content baus (get it?) you are. 🚀


Share with a business-owner who needs to hear this! 🙌

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